Northern NJ Premier Residential Pool Service Company
Northern NJ Premier Residential Pool Service Company
Northern New Jersey's premier 100% residential pool service company, serving affluent communities across Morris County and surrounding markets. Founded in 1989, the Company has built a 37-year reputation for exceptional service, technical expertise, and long-standing customer relationships, with many clients staying for 20-30+ years. The business operates on a recurring, contract-driven model, completing approximately 325 pool openings/closings annually and maintaining dense, highly efficient service routes. All customers sign annual service agreements, creating predictable, stable revenue year after year. The Company is SBA lender pre-qualified, with up to $1.387M in SBA financing available to qualified buyers. A major advantage for buyers: the Company has an Assistant Service Manager with 11 years tenure who is fully capable of assuming the owner's day-to-day responsibilities, including scheduling, estimates, repairs, customer communication, and technician oversight. This makes the business highly transferrable and reduces owner-dependency. This is a rare opportunity to acquire a long-established, contract-based service business with strong margins, loyal customers, and significant growth potential. Key Investment Highlights:
- 100% service business
- Recurring revenue with annual contracts for every customer
- 37 year operating history
- High-income service territory with consistent demand
- Assistant Service Manager capable of running operations
- No customer concentration (no client > 5%)
- 95% of new business from referrals
- Experienced, long-tenured technicians
- Full fleet of 11 vehicles included
- SBA financing available for qualified buyers
Retirement / Estate Planning
The business operates from a centrally located facility within its territory. Included Assets: - 11-vehicle fleet (vans, trucks) - Forklift, pallet jacks, pumps, saws, drills, pressure testing kits - Masonry tools and specialized child-fence installation tools - Inventory of motors, PVC fittings, relays, chemicals, and consumables
Owner will provide up to 30 days of transition support. Assistant Service Manager can assume ongoing operational responsibilities.
The Company serves some of the most affluent residential communities in NJ. These areas feature high-value homes, strong discretionary spending, and consistent demand for premium pool services. Competitors include Aqua Doctor, RIX, Henry Bona, and Rusk. However, the owner notes that competition does not materially impact growth or customer acquisition, as demand is strong and the Company's reputation is well-established. Customers choose the Company for its personalized service, highly trained technicians. Many customers come to the Company after negative experiences with less attentive competitors.
Add a dedicated renovation crew (projects average ~$100K) Expand warranty work with major manufacturers Grow child safety fencing with dedicated two-person crew Implement digital marketing (currently 95% referral-based) Hire additional technicians to increase repair and renovation capacity
"*" indicates required fields
Northern NJ Premier Residential Pool Service Company
Northern New Jersey's premier 100% residential pool service company, serving affluent communities across Morris County and surrounding markets. Founded in 1989, the Company has built a 37-year reputation for exceptional service, technical expertise, and long-standing customer relationships, with many clients staying for 20-30+ years. The business operates on a recurring, contract-driven model, completing approximately 325 pool openings/closings annually and maintaining dense, highly efficient service routes. All customers sign annual service agreements, creating predictable, stable revenue year after year. The Company is SBA lender pre-qualified, with up to $1.387M in SBA financing available to qualified buyers. A major advantage for buyers: the Company has an Assistant Service Manager with 11 years tenure who is fully capable of assuming the owner's day-to-day responsibilities, including scheduling, estimates, repairs, customer communication, and technician oversight. This makes the business highly transferrable and reduces owner-dependency. This is a rare opportunity to acquire a long-established, contract-based service business with strong margins, loyal customers, and significant growth potential. Key Investment Highlights:
- 100% service business
- Recurring revenue with annual contracts for every customer
- 37 year operating history
- High-income service territory with consistent demand
- Assistant Service Manager capable of running operations
- No customer concentration (no client > 5%)
- 95% of new business from referrals
- Experienced, long-tenured technicians
- Full fleet of 11 vehicles included
- SBA financing available for qualified buyers
Retirement / Estate Planning
The business operates from a centrally located facility within its territory. Included Assets: - 11-vehicle fleet (vans, trucks) - Forklift, pallet jacks, pumps, saws, drills, pressure testing kits - Masonry tools and specialized child-fence installation tools - Inventory of motors, PVC fittings, relays, chemicals, and consumables
Owner will provide up to 30 days of transition support. Assistant Service Manager can assume ongoing operational responsibilities.
The Company serves some of the most affluent residential communities in NJ. These areas feature high-value homes, strong discretionary spending, and consistent demand for premium pool services. Competitors include Aqua Doctor, RIX, Henry Bona, and Rusk. However, the owner notes that competition does not materially impact growth or customer acquisition, as demand is strong and the Company's reputation is well-established. Customers choose the Company for its personalized service, highly trained technicians. Many customers come to the Company after negative experiences with less attentive competitors.
Add a dedicated renovation crew (projects average ~$100K) Expand warranty work with major manufacturers Grow child safety fencing with dedicated two-person crew Implement digital marketing (currently 95% referral-based) Hire additional technicians to increase repair and renovation capacity
"*" indicates required fields
Northern New Jersey's premier 100% residential pool service company, serving affluent communities across Morris County and surrounding markets. Founded in 1989, the Company has built a 37-year reputation for exceptional service, technical expertise, and long-standing customer relationships, with many clients staying for 20-30+ years. The business operates on a recurring, contract-driven model, completing approximately 325 pool openings/closings annually and maintaining dense, highly efficient service routes. All customers sign annual service agreements, creating predictable, stable revenue year after year. The Company is SBA lender pre-qualified, with up to $1.387M in SBA financing available to qualified buyers. A major advantage for buyers: the Company has an Assistant Service Manager with 11 years tenure who is fully capable of assuming the owner's day-to-day responsibilities, including scheduling, estimates, repairs, customer communication, and technician oversight. This makes the business highly transferrable and reduces owner-dependency. This is a rare opportunity to acquire a long-established, contract-based service business with strong margins, loyal customers, and significant growth potential. Key Investment Highlights:
- 100% service business
- Recurring revenue with annual contracts for every customer
- 37 year operating history
- High-income service territory with consistent demand
- Assistant Service Manager capable of running operations
- No customer concentration (no client > 5%)
- 95% of new business from referrals
- Experienced, long-tenured technicians
- Full fleet of 11 vehicles included
- SBA financing available for qualified buyers
Retirement / Estate Planning
The business operates from a centrally located facility within its territory. Included Assets: - 11-vehicle fleet (vans, trucks) - Forklift, pallet jacks, pumps, saws, drills, pressure testing kits - Masonry tools and specialized child-fence installation tools - Inventory of motors, PVC fittings, relays, chemicals, and consumables
Owner will provide up to 30 days of transition support. Assistant Service Manager can assume ongoing operational responsibilities.
The Company serves some of the most affluent residential communities in NJ. These areas feature high-value homes, strong discretionary spending, and consistent demand for premium pool services. Competitors include Aqua Doctor, RIX, Henry Bona, and Rusk. However, the owner notes that competition does not materially impact growth or customer acquisition, as demand is strong and the Company's reputation is well-established. Customers choose the Company for its personalized service, highly trained technicians. Many customers come to the Company after negative experiences with less attentive competitors.
Add a dedicated renovation crew (projects average ~$100K) Expand warranty work with major manufacturers Grow child safety fencing with dedicated two-person crew Implement digital marketing (currently 95% referral-based) Hire additional technicians to increase repair and renovation capacity